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2.10 REELS LIZA – when client doesn’t approve the post
Original video - https://www.youtube.com/live/BSBopVjI1qo?feature=share (15:25)
2.11 Information about our attitude to our service (POST)
Marketing plays a crucial role in the medical industry, where the right messaging can influence patient behavior and affect the success of a product or service. The medical industry is highly regulated, and companies must adhere to strict guidelines when promoting their products or services.
It is crucial to promote medical products ethically and accurately, as misinformation or exaggeration can cause harm to patients or damage a company's reputation. It is also essential to understand the target audience and their needs, as well as the competitive landscape to create effective marketing strategies.
In the medical industry, marketing efforts should focus on providing accurate and reliable information to patients, healthcare providers, and other stakeholders. The messaging should emphasize the benefits of the product or service and be supported by scientific evidence.
Overall, having a responsible attitude towards marketing in the medical industry is essential to ensure that patients receive the best possible care and that companies operate ethically and sustainably.
2.12 How Reels affects medical industry (на белом листе и заглавными буквами можно представить эти 4 пункта)
Increase engagement: The short-form video format is perfect for capturing attention and sharing quick tips, tutorials, and educational content related to healthcare.
Showcase medical expertise: Healthcare professionals can create informative reels that explain complex medical concepts in a simple and engaging way.
Increase brand awareness: Healthcare organizations can create reels that highlight their brand values, mission, and services, and share them with their followers and beyond.
Increase patient engagement: By sharing educational content and behind-the-scenes glimpses of healthcare services, healthcare providers can build trust and credibility with patients.
2.13 Funny Reels
Original https://youtu.be/UgtEeU_DDWY (28:28)
2.14 REELS How can influence Live on your clients (Art)
How can influence Live on your clients. There are some categories below
One way is by humanizing your brand through live video interactions. Another way is by offering educational content to your audience. Providing personalized care and building a community are also effective ways to influence clients through live streaming.
Be informed more with our project manager Art!
Humanize your brand: This can help build trust with clients by showing the people behind the brand, and how they are working to provide high-quality care.
Offer educational content: Healthcare professionals can use Instagram Live to provide information on various health conditions, share tips on healthy living, and offer guidance on medical procedures.
Provide personalized care: This can help clients feel more connected to their healthcare provider and increase their satisfaction with the care they receive.
Build a community: By offering live Q&A sessions and other interactive content, healthcare providers can help clients feel more connected and supported.
2.15 REELS with funny presentation - What you should choose Reels instead of ordinary posts (я и лиза. Лиза – пост , я – Рилс , музыка (excuse you bro скину) она плечом задевает меня , а н мне будут эти красно выделенные преимущества рилса , этим покажем преимущества рилса , сравнивая с постом обычным, в описании будут уточнения по каждому пункту)
ТЕКСТ К РИЛСУ ДЛЯ ПОСТА ВНИЗУ!
Increased visibility: Reels are promoted more prominently within the Instagram app than regular posts, which can lead to greater visibility and more exposure for the user's account.
High Entertainment value: Reels are often more entertaining and engaging than regular posts, as they typically feature short, snappy videos with music, special effects, and other creative elements that can captivate viewers.
Reach a wider audience: Reels can be shared publicly, which means they have the potential to reach a wider audience than regular posts that are only shared with a user's followers.
Viral potential: Because Reels are promoted more prominently within the app, and can be shared publicly, they have the potential to go viral and attract a large number of views, likes, and followers.
Showcasnes Creativity: Reels allow for a lot of creativity in terms of content creation. It allows users to showcase their creativity and originality through engaging videos that showcase their brand or personal style.
2.16 Top 7 strange facts about Facebook (for stories is ready 16:9), for post Liza, help
Top 7 strange facts about Facebook
(текст этот не вставляем в пост)
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Facebook has a secret group called "The Others," which is exclusively for Facebook employees who aren't allowed to join the official Facebook employee group. -
In 2012, a man in Egypt named his newborn daughter "Facebook" to honor the role the social network played in the Egyptian Revolution. -
In 2014, Facebook conducted an experiment in which it manipulated the news feeds of nearly 700,000 users to see if it could affect their emotions. The study sparked controversy and criticism. -
Facebook's headquarters in Menlo Park, California has a rooftop park, a large courtyard with a half-mile walking loop, and even an outdoor barbecue area. -
Facebook's "Like" button was almost called the "Awesome" button, but the name was changed to be more universally appealing. -
The first ever Facebook message sent was by Mark Zuckerberg to a friend in 2004, and it read "Mark Zuckerberg has created a website called Thefacebook.com." -
Facebook has a feature called "Memorialization" that allows family members to request that a deceased user's account be turned into a memorial page.
2.17 Who is ANNA (post)
The owner of the marketing agency in the medical industry is a highly skilled and experienced business professional with a strong background in healthcare marketing and business development. With a keen eye for detail and a strategic mindset, she is able to effectively manage lead generation costs and use budgets to achieve maximum results.
Her extensive experience in the healthcare industry has given her a deep understanding of the challenges and opportunities facing businesses in this space. She is adept at developing marketing strategies that are tailored to the unique needs of healthcare organizations, and is able to identify the most effective channels for reaching and engaging with key audiences.
One of her greatest strengths is her ability to build and leverage connections within the healthcare community. With a vast network of contacts in the UAE and beyond, she is able to tap into valuable resources and insights that can help drive business growth and success.
The owner of this marketing agency is a true expert in the healthcare industry, with a proven track record of success in business development, marketing strategy, and lead generation. Her strategic vision, experience, and connections make her an invaluable asset to any healthcare organization looking to achieve success in today's competitive market.
2.18 Love is
When the client gives technical task on time
When the client trusts our team
When you work together on a project and support each other
When a project brings pleasure
When deadlines don't light up
When they filmed a whole production in an hour
When account statistics improved
When new clients from social networks appeared
When the client himself removes stories and offers new ideas
______________________________________________________________
2.19 The importance of productivity and professionalism of our team
Yes, productivity and professionalism are essential components of a successful marketing team.
Productivity is crucial in a marketing team because it ensures that tasks are completed efficiently and on time. A productive team is one that can work together to meet project deadlines, prioritize tasks effectively, and communicate openly and effectively. A productive marketing team can achieve more in less time, which can help the team to accomplish its goals and deliver high-quality work to clients.
In a marketing team, productivity and professionalism go hand in hand. A team that is productive can also be professional by delivering high-quality work and meeting clients' expectations. A professional team can also be productive by working efficiently and effectively together. Ultimately, a marketing team that values productivity and professionalism can build a strong reputation, attract high-quality clients, and achieve long-term success.
3 GRID
3.1 Intagram VS facebook. Which is better for medical industry
Both Instagram and Facebook can be effective for the medical industry, but it depends on the specific goals and target audience of your medical business.
Instagram may be better suited for medical businesses that have a strong visual component, such as plastic surgery, dermatology, or dental practices. These types of practices can showcase their work and results through visual content and connect with a younger demographic.
On the other hand, Facebook may be better suited for medical practices that focus on building relationships with their patients, such as primary care or family medicine practices. Facebook's focus on community-building and communication can allow medical practices to share helpful health tips, answer questions, and provide personalized support to their patients.
Ultimately, the best strategy for the medical industry is to utilize both platforms and tailor their content to each platform's strengths. For example, Instagram can be used to showcase before-and-after photos or share informative graphics, while Facebook can be used to provide updates on hours or services, share blog posts or articles, and connect with patients on a more personal level.
One major update is a shift towards prioritizing meaningful interactions between users, rather than passive consumption of content. This means that content that generates engagement, such as comments and shares, is more likely to appear in users' newsfeeds.
Another update is a focus on transparency and authenticity, with a crackdown on fake news and clickbait headlines.
Facebook is also giving priority to content from family and friends, and reducing the visibility of branded content in users' newsfeeds.
To effectively navigate these algorithm changes, businesses can focus on creating engaging and authentic content that encourages interaction and community building. They can also use Facebook's advertising tools to target their ideal audience and reach more users.
3.3 Best practices for creating and promoting Instagram events, such as webinars, product launches, and in-person gatherings in medical field. REELS LIZA
Use engaging visuals: Consider using graphics, infographics, or short videos to grab people's attention and generate interest.
Partner with influencers: Consider partnering with influencers in the medical field to help promote your event. Influencers can help increase awareness of your event and generate interest among their followers.
Utilize hashtags: Use relevant hashtags to help people find your event. Research popular medical-related hashtags and include them in your posts and stories.
Collaborate with other organizations: This can help expand your reach and increase the visibility of your event.
Use Instagram stories: Use stories to share behind-the-scenes glimpses of your event planning, teasers of what attendees can expect, and live updates during the event itself.
Engage with attendees: Engage with attendees by liking and commenting on their posts, and consider reposting some of their content to your own Instagram account.
3.4 The history of Facebook's logo and how it has evolved over time. (на белом листе представить этот текст)
Facebook's logo has undergone several changes since the social media platform was first launched in 2004. Here is a brief history of Facebook's logo and how it has evolved over time:
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The original logo (2004-2005): When Facebook was first launched, its logo was a simple, lowercase wordmark in a blue color. The font used in this logo was called "TheFacebook," and it was designed by Facebook co-founder Mark Zuckerberg. -
The second logo (2005-2015): In 2005, Facebook updated its logo to a slightly modified version of "TheFacebook" font. This version of the logo included a slight tilt in the "a" and a more prominent crossbar in the "f." The blue color remained the same. -
The third logo (2015-2019): In 2015, Facebook redesigned its logo to feature a more modern and streamlined look. The new logo included a custom font called "Facebook," which was designed in-house by Facebook's design team. The new logo was all lowercase and featured a slightly lighter shade of blue. -
The current logo (2019-present): In 2019, Facebook once again updated its logo, this time to a more minimalist and streamlined design. The new logo features the word "Facebook" in all uppercase letters, with slightly rounded corners on the letterforms. The blue color remains the same, but the gradient has been removed.Overall, Facebook's logo has evolved over time to reflect changes in the company's branding and design philosophy. From a simple, lowercase wordmark to a more modern and minimalist design,
3.5 How to leverage Facebook Messenger to connect with customers and prospects in real-time and provide personalized support and recommendations. LIZA REELS
Facebook Messenger can be a powerful tool for businesses to connect with their customers and prospects in real-time. Here are some ways to leverage Messenger:
Set up an autoresponder: This can help to improve response times and increase customer satisfaction.
Use chatbots: They can answer frequently asked questions, recommend products or services, and even process orders.
Provide customer support: You can answer questions, troubleshoot issues, and even provide technical support.
Run ads on Messenger: You can run ads on Messenger to reach your target audience and drive traffic to your website or landing page.
Use Messenger for lead generation: Use Messenger to generate leads by offering a free resource or consultation in exchange for contact information.
Offer exclusive content: Use Messenger to offer exclusive content, such as discounts or promotions, to your customers.
By leveraging Messenger, businesses can provide personalized support and recommendations to their customers and prospects in real-time, which can help to improve customer satisfaction and drive sales.
3.6 The future of Facebook and social media marketing, including emerging trends and technologies, and how businesses can stay ahead of the curve.
На белом листе представить данные пункты
The future of Facebook and social media marketing is constantly evolving, with new technologies and trends emerging all the time. Some of the emerging trends and technologies that businesses should be aware of include:
Augmented Reality (AR) and Virtual Reality (VR): AR and VR technologies can be used to create immersive and interactive experiences for users, and businesses can use these technologies to showcase their products and services in new and engaging ways.
Chatbots and Artificial Intelligence (AI): Chatbots and AI can be used to provide personalized support and recommendations to customers, and businesses can use these technologies to streamline their customer service processes and improve the customer experience.
Influencer marketing: Influencer marketing will continue to be an important part of social media marketing, with businesses partnering with social media influencers to promote their products and services to a targeted audience.
Ephemeral content: Ephemeral content, such as Instagram Stories and Facebook Stories, will continue to grow in popularity as users seek more authentic and spontaneous content.
To stay ahead of the curve, businesses should focus on building strong relationships with their audience, providing personalized and valuable content, and leveraging emerging technologies and trends to create engaging experiences for their customers. It's also important to stay up-to-date with the latest updates and changes to social media algorithms and advertising policies, and to be flexible and adaptable in the face of rapid change.
3.7 True/False about advertising in Instagram. ART REELS
Instagram advertising is only available to businesses with large budgets.
False. Instagram advertising is accessible to businesses of all sizes and budgets. Advertisers can set their own budgets and bid for ad placements based on their target audience and campaign goals.
Instagram ads can only be photos or videos.
False. Instagram offers a variety of ad formats, including photo and video ads, carousel ads, collection ads, story ads, and more.
You can't target specific audiences with Instagram ads.
False. Instagram offers advanced targeting options, allowing advertisers to target specific demographics, interests, behaviors, and more.
Instagram ads can't be tracked for performance.
False. Instagram offers detailed analytics and tracking tools for advertisers to monitor the performance of their ads, including engagement, reach, impressions, and conversions.
Instagram advertising is only effective for businesses in certain industries, like fashion or beauty.
False. Instagram advertising can be effective for businesses in a wide range of industries, from healthcare to finance to technology.
Instagram ads are shown to all users of the platform.
False. Instagram uses algorithms to determine which ads to show to which users, based on factors like relevance, engagement, and user behavior.
Instagram advertising is only effective for reaching younger audiences.
False. While Instagram does have a younger demographic, it's also used by people of all ages, making it a valuable platform for businesses targeting a wide range of audiences.
Instagram advertising is only effective for driving brand awareness, not sales.
False. Instagram advertising can be effective for driving both brand awareness and sales, depending on the campaign goals and targeting strategies used by the advertiser.